Not Getting Anywhere with Google Ad Grants? Practical Tips to Get Unstuck and Design Effective Campaigns
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Our content is intended for use by nonprofits and other charitable organizations only. Registration for our free webinars is only open to the staff of these organizations.
Wednesday, February 25, 2026
1:00 - 2:00 PM ET
Struggling to get your Google Ad Grants account to spend or perform? You’re not alone. Many nonprofits see low impressions, low CTR, or campaigns that never lift off. Whether you’re brand‑new to Google Ads or managing an existing account, this session will help you make better use of your time -- and finally unlock more value from your Google Ad Grant. This session is perfect for anyone who wants better, clearer results from their Ad Grant but doesn't know where to start.
In this webinar, we'll cover:
- What Google actually rewards in Ad Grants
- How to get started (and shift your mindset)
- How to struture and set up effective campaigns
- Why conversion tracking matters
- A live campaign-build demo
To register for this webinar, click the Zoom link below:
https://us06web.zoom.us/webinar/register/WN_XJZc3u57R5Kq1rtNY_DNYw
Our Instructors
Marcus Iannozzi
Chief Digital Officer at Tech Impact
Marcus currently oversees Tech Impact’s Digital Services team, known as Message Agency, which provides a full suite of digital services to fellow nonprofits. Marcus founded Message Agency in 2007 as a B Corporation and award-winning full-service agency that exclusively serves nonprofits. He merged the agency with Tech Impact in 2023, building on over 20 years of experience in developing strategies, digital tools, technical solutions, and campaigns for the public and nonprofit sectors.
Alan Kwok
Digital Marketing Strategist at Tech Impact
Alan graduated from Cal State Los Angeles with a degree in Business Administration and an emphasis in Marketing. With experience across both B2C and B2B industries, he brings a versatile skill set that includes email and social media marketing, SEO, content creation, and full‑funnel marketing strategy. He also manages Google Ads including specialized expertise in optimizing and scaling Google Ad Grant accounts.
1:00 - 2:00 PM ET
Struggling to get your Google Ad Grants account to spend or perform? You’re not alone. Many nonprofits see low impressions, low CTR, or campaigns that never lift off. Whether you’re brand‑new to Google Ads or managing an existing account, this session will help you make better use of your time -- and finally unlock more value from your Google Ad Grant. This session is perfect for anyone who wants better, clearer results from their Ad Grant but doesn't know where to start.
In this webinar, we'll cover:
- What Google actually rewards in Ad Grants
- How to get started (and shift your mindset)
- How to struture and set up effective campaigns
- Why conversion tracking matters
- A live campaign-build demo
To register for this webinar, click the Zoom link below:
https://us06web.zoom.us/webinar/register/WN_XJZc3u57R5Kq1rtNY_DNYw
Our Instructors
Marcus Iannozzi
Chief Digital Officer at Tech Impact
Marcus currently oversees Tech Impact’s Digital Services team, known as Message Agency, which provides a full suite of digital services to fellow nonprofits. Marcus founded Message Agency in 2007 as a B Corporation and award-winning full-service agency that exclusively serves nonprofits. He merged the agency with Tech Impact in 2023, building on over 20 years of experience in developing strategies, digital tools, technical solutions, and campaigns for the public and nonprofit sectors.
Alan Kwok
Digital Marketing Strategist at Tech Impact
Alan graduated from Cal State Los Angeles with a degree in Business Administration and an emphasis in Marketing. With experience across both B2C and B2B industries, he brings a versatile skill set that includes email and social media marketing, SEO, content creation, and full‑funnel marketing strategy. He also manages Google Ads including specialized expertise in optimizing and scaling Google Ad Grant accounts.
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